FINGER ON THE PULSE.

  • 28 Apr 2024
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  • 〜 by Shammah Sirima

 

Kenya open for trade and investment, Ruto tells US investors

Kenya is offering robust opportunities for trade and investments to local and global companies and businesses, President William Ruto has said.

He said the country has undertaken radical but attractive transformation measures in the trade and investment regime, including creating Special Economic Zones.

“All major brands in need of an African foothold start in Kenya. This has led to a steady rise in Kenya’s global appeal,” he said

The President was speaking on Thursday during the AMCHAM Business Summit in Nairobi.

Leaders present were United States Secretary of Commerce Gina Raimondo, Kenya Investment and Trade Cabinet Secretary Rebecca Miano, US Ambassador to Kenya Met Whitman and representatives of many American and Kenyan companies and government officials.

Ruto outlined the numerous opportunities in agriculture, banking and finance, construction, mining, blue economy, human capital development, renewable energy and the digital economy, among others.

He spoke of a paradigm shift in the way the world views Africa, saying the old narrative of Africa as a place of challenges has been debunked.

Instead, he pointed out that Africa is appropriately being seen as a continent of opportunities and solutions where investment would give a good return on investment.