The Quiet Emergence of a Domestic Yield Curve: Why Safaricom and EABL Matter More Than Their Numbers

  • 28 Nov 2025
  • 4 Mins Read
  • 〜 by Brian Otieno

Kenya’s capital markets rarely enjoy the spotlight for structural progress. Too often, they are defined by volatility, political noise, or long periods of stagnation. Yet beneath that surface, real shifts are taking place. The Medium-Term Notes (MTNs) launched by Safaricom and the East African Breweries Plc (EABL) mark one of the most consequential developments in recent years, not because of the money raised, but because they quietly reset how Kenya measures risk, prices capital, and evaluates corporate credibility.

The two MTNs have initiated something simple yet transformative: they are inclining investors towards engaging with corporate risk on its own terms. Credit quality, repayment tenor, and pricing spreads now form part of a more coherent conversation about long-term value. In doing so, Kenya is finally building the contours of a domestic yield curve shaped by private-sector balance sheets rather than just the sovereign’s borrowing needs. This is how capital markets mature: through pricing signals grounded in real economic activity, not administrative fiat.

Corporate Bonds as a Confidence Indicator

Whenever Kenya’s most influential corporates test the bond market, they expose the economy’s underlying confidence levels. The strong appetite for both notes revealed something policymakers should not take for granted: investors trust the resilience and earnings capacity of Kenya’s strongest firms. That trust plays a broader role. It reduces uncertainty, improves long-term expectations, and creates space for other issuers that previously assumed the bond market was out of reach.

This pattern mirrors what happened in South Africa and Malaysia. Their corporate bond markets deepened because early, high-quality issuers established credibility. Once that anchor layer was in place, second-tier firms entered the market, and liquidity grew. Kenya now stands at the beginning of a similar cycle.

 

Rebalancing the Benchmark

For decades, the government yield curve shaped every major pricing decision in the financial system. That era is beginning to shift. With MTNs from top-tier corporates on the table, investors can now compare the sovereign premium with issuers that offer stronger governance, more disciplined balance sheets, and clearer business strategies. This comparison introduces accountability into the system. It tests whether the sovereign still deserves to define the benchmark for long-term money.

Countries such as Chile and Mexico encountered this shift earlier. As their corporate bond markets strengthened, treasuries were forced to rethink borrowing patterns and fiscal behaviour. Kenya’s fiscal managers now face a similar moment of scrutiny, one that can either strengthen discipline or expose weakness.

A Turning Point for Domestic Savings

Pension funds, insurers, and unit trusts have long demanded more robust long-term assets. Safaricom and EABL’s notes finally respond to that demand. Every allocation away from government securities towards corporate paper strengthens Kenya’s domestic savings ecosystem. This matters. Countries that rely heavily on offshore flows remain vulnerable to global shocks; countries that build strong domestic savings layers finance their own growth.

South Africa’s experience is instructive. Pension funds played a catalytic role in shaping the corporate debt market by demanding higher-quality instruments and better disclosures. Kenya’s institutional investors now hold comparable influence. Their willingness to support credible issuers will determine how quickly the market expands.

Regulation and the CMA’s Renewed Relevance

These transactions also highlight regulatory capacity. For years, the Capital Markets Authority (CMA) has struggled to maintain authority amid fintech disruptions, governance controversies, and regulatory fragmentation. Successfully overseeing complex MTNs restores some of that credibility. It positions the CMA once again as an institution capable of stewarding Kenya’s capital market reforms.

However, momentum alone is not enough. The regulator must use this moment to strengthen disclosure requirements, modernise reporting frameworks, and streamline approval processes. South Korea’s regulator launched a transparency drive as its corporate bond market deepened, a decision that accelerated market growth. Kenya faces a similar opportunity.

 Governance Under Long-Term Light

Medium-term notes demand more than periodic reporting. They impose a multi-year regime of disclosures, covenants, and repayment commitments that reveal how a company actually behaves when tested over time. This long-view transparency reshapes governance expectations across the market.

Safaricom and EABL have now set the standard. Any company entering the market after them will be measured against the discipline they demonstrate. In countries such as Brazil and Malaysia, this kind of pressure raised governance quality across entire sectors. Kenya’s issuers should expect similar scrutiny.

Widening the Pipeline and Redistributing Growth

The most powerful effect of these notes is the signal they send. Mid-tier corporates, often profitable but hesitant, now have a credible path to long-term, non-bank financing. This shift matters for manufacturing, logistics, energy, and other capital-intensive sectors that have been held back by short-term funding constraints. A deeper pipeline also relieves banks of the structural mismatch of using short-term deposits to finance long-term projects.

Chile’s infrastructure expansion offers a useful parallel. When more mid-sized firms entered the bond market in the early 2000s, the supply of long-term capital grew, and economic capacity expanded. Kenya stands before a similar opportunity.

 

Investors Growing Into a More Complex Market

Finally, the MTNs push investors into a new analytical space. Understanding covenants, pricing duration risk, interpreting ratings, and assessing macro exposures becomes part of the investment toolkit. This evolution strengthens every layer of the ecosystem, including fund managers, analysts, research houses, and trustees. Mature markets rely on investors who treat credit analysis as seriously as equity analysis. Kenya is now entering that transition.

In conclusion, Safaricom and EABL’s medium-term notes matter because they shift the centre of gravity. They redefine how risk is priced, how capital flows, how corporates disclose, how investors analyse, and how regulators govern. They create a domestic yield curve that reflects the real economy’s strength, not just the state’s fiscal needs. This is the quiet beginning of a deeper, more disciplined, more credible capital market. The numbers behind the issuances matter, but the signal matters more: Kenya is entering a phase where long-term capital finally meets long-term ambition.