Empowering SDGs achievement through the potential of digital technology
The rapid shifts in the digital revolution have transformed various aspects of society, from communication to business, and are now extending to the realm of sustainable development. Other factors notwithstanding, these technologies have ushered in a profound era of human advancement, redefining how we communicate, access information, receive healthcare, and engage with the world at large. Many organisations and private firms also have enormous influence in shaping the interface between digital technology and societal well-being. Against this backdrop, a growing movement is emphasizing the need for digital technology in pursuing the Sustainable Development Goals (SDGs).
At the forefront of this movement are visionary corporations that have converged their core business strategies with SDG targets. One such entity leading the charge is Safaricom through the M-PESA initiative. With reference to SDG 1 – No Poverty, Safaricom has emerged as a trailblazer by spearheading the expansion of digital financial inclusion in developing nations. With over two billion people worldwide lacking access to traditional banking, the significance of digital financial services in poverty alleviation cannot be overstated. M-PESA’s groundbreaking mobile banking and digital payment platform has become a beacon of hope, effectively bridging the financial gap for the unbanked and underprivileged. By facilitating access to financial services, M-PESA empowers individuals, enabling them to transcend economic hardships and embark on a journey towards financial stability.
While Safaricom leads the charge for SDG 1, organisations such as AGRA (Alliance for a Green Revolution in Africa) are directing their efforts towards SDG 2 – Zero Hunger. A compelling testament to the transformative power of digital technology is the upcoming 2023 AGRF (African Green Revolution Forum) Summit. Here, AGRA’s progressive strides in leveraging digital innovation to revolutionise Africa’s food systems will be highlighted. By harnessing technology, AGRA is fostering sustainable agricultural practices, increasing efficiency, and ensuring food security, thereby charting a course towards a world free from hunger.
Yet the influence of digital technology resonates far beyond these two goals. It extends to shaping the very nature of work and commerce, offering a new frontier for societal progress. As we venture into this landscape, an example emerges in the form of Sama AI, championing SDG 8 – Promoting Decent Work and Economic Growth. By providing employment to 4,400 individuals in Kenya, Sama AI has solidified its position as Kenya’s foremost Business Process Outsourcing (BPO) employer. The firm engages the youth, trains them on basic computer skills and pays them a local living wage for their labour. In their model of hiring, Sama AI has been intentional about employing from a demographic of people that is less likely to secure jobs elsewhere. This feat not only underscores the potency of digital technology in job creation but also exemplifies how resilient work and commerce can stimulate holistic social and economic development.
As humanity progresses towards a more sustainable future, businesses are increasingly expected to assume a proactive role in driving social change. Leveraging technology, corporations have the opportunity to address the challenges highlighted in the Sustainable Development Goals (SDGs), offering innovative solutions that contribute to positive outcomes across various areas.
Without accurate data, even the most well-intentioned programmes and initiatives operate in the dark. Statistical information powered by digital infrastructure will help businesses pinpoint gaps and get the full picture of the global trends, needs and gaps, giving life to more informed and targeted Corporate Social Responsibility (CSR) interventions. By analysing large datasets, they can identify areas where their products, services, or expertise can have the greatest impact on specific SDGs.
Additionally, businesses can use digital technology to improve their Extended Producer Responsibility (EPR) efficiency and reduce waste in a number of ways. For example, sensors and other data collection tools are useful in tracking energy usage and identifying opportunities for improvement. With regard to responsible consumption and production (SDG 12), digital technologies can be used to track the impact corporations are having on the environment, and identify ways to reduce it. For example, blockchain technology can be used to enhance supply chain transparency. This involves tracking the journey of raw materials and products, ensuring they adhere to sustainable and ethical practices
By chanelling the principles of the SDGs with the capabilities of digital technology, corporations can navigate a dynamic path towards positive change. This approach not only enhances their corporate reputation and social standing but also accelerates progress towards a more sustainable and equitable world.